Some time ago we had heard that the Suzuki Indomobil Sales (SIS) want to make Indonesia a large Suzuki market, under India. And one of their steps to make the Indonesian market into a large Suzuki market, it needs a product line that also supports. The solution is clear; bring in Suzuki’s flagship products to Indonesia.
And one of these products is Suzuki Vitara Brezza, a sub compact SUV that would be right if entering Indonesia and dealing with Honda HR-V 1.5, Nissan Juke, and Chevrolet Trax. Suzuki Vitara Brezza itself is a product that is quite popular in India, and sees the market trend that now likes a powerful and tough car like SUV, and then the opportunity to market Suzuki Vitara Brezza in Indonesia is actually quite open. But the SIS seems to still consider the decision to include Suzuki Vitara Brezza to Indonesia.
Yep, the SIS seems to be still upset with the response of the Indonesian market if later Suzuki Vitara Brezza entered. This is suspected from the acquisition of their SUV sales, namely Suzuki Grand Vitara is increasingly declining day. Had booked 303 units per year in 2014, the number dropped directly in 2015 which only recorded 126 units, then in 2016 only 76 units, and this year only 66 units only. Not to mention the opportunities Suzuki Vitara Brezza for cannibal on the market of the brother, the Suzuki SX-4 S-Cross. Yep, these two cars entered in the same segment in Indonesia.
But it does not mean Suzuki Vitara Brezza have no chance to compete. Suzuki Vitara Brezza has one of the advantages of the engine. Yep, the engine used by Suzuki Vitara Brezza is the same engine used by Suzuki Ertiga Diesel, so this car is a diesel car. In addition, the catchy color game of Suzuki Ignis with the look of a ‘more SUV’ than the Suzuki SX4 S-Cross certainly makes the car look more dashing and characteristic when compared with the Suzuki SX-4 S-Cross.
GM Strategic Planning Department SIS said that it has not decided the case of the presence of this car, but the study continues on the possibility. Surely we hope that Suzuki no longer miss the moment with a late present a compact SUV like Suzuki Vitara Brezza, especially if considering the age of the Suzuki Grand Vitara, SUV 2.400cc it should be retired. How do you think? How is it based on your own opinion about Suzuki 2018 car release dates? Will you wait for it excitedly?